seminars and learning
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BPM education powered by ProMobile Focus
All learning sessions are free to attend as they are part of your BPM 2022 ticket
BPM, the Show for DJs, Performers and producers present seminars powered by Pro Mobile Focus, in association with Pro Mobile, NADJ, SEDA and Mobile DJ Network.
Highlights include an exclusive meet and greet on Sunday, a special seminar from Mastermix DJ, plus some of the DJ industries most successful people will take part in sessions where they will share the secrets of their success.
All seminars at BPM will be held in a dedicated suite (located on the second floor) at Cranmore Park and will be hosted by Pro Mobile’s editor, Peter Holding.
How do i find the learning zones?
The learning zone is located upstairs in the venue inside the Cranmore Suite, The entrance to the learning zones will be clearly sign posted from the moment you enter the show.
Screens throughout the show will also show the content which is running throughout that day.
All sessions will also be listed here to help your plan your days at the show, Announcements will also be made to let you know when the next sessions are starting
Further information
All learning sessions will last around 45 minutes, there will be a short time after each session for Q&A, networking and discussions before the next session will start – usually around 15 minutes.
You MUST REGISTER for the sessions you wish to attend, this can be done online and will be open from now until the end of the show meaning you can still register on the day if you wish to attend the show.

Day 1 – Saturday 15th October
LEARNING ZONE CONTENT
From 10.30am until 11.15pm Presented by Matt & Jason from Mobile DJ Network - The magic settings and why there aren't any From 11.45am until 12.30pm Presented by Fabio Capozzi - The next generation of social and corporate event decision makers are here. You, as an entertainment specialist, need to connect with them now! This seminar is an exploration of the key indicators and characteristics of this generation, whilst sharing insights and ideas on how to attract, energise and influence generation Y and Z to book you as their preferred DJ entertainer. From 2.15pm until 3.00pm Presented by Chris Dillon (Two Thirds Different) - Have you ever thought about paying for adverts on Google or Social Media Platforms? Join Chris from TwoThirds Different – Your all-in-one Marketing Team as he presents a seminar on how to effectively combine paid social ads/paid Google ads with email automation, It will include the full set up and the abilities that social ads have, specifically for lead generation. These leads come directly through the page and followed up automatically with pre-created emails that nurture that lead without needing to worry about it! As DJs we look for people looking to hire us, and Google ads is what most people default to, but there are plenty of other ways to run this including Facebook, Instagram and TikTok ads. Whilst a website will have a conversion rate of visits to form completions of around 2% if it is working well, lead generation ads can have a completion rate of closer to 50%. Following up those with instant response emails, plus emails delayed over the coming week to nurture them and send your information while you are waiting for them to reach out, have a conversation via phone or digitally and ultimately end in a booking. The seminar will focus on how to set these up, what you can do with them, the audiences you can go after, the demographics relevant to brides & grooms, as well as corporate events, how to create the automations, and all the theory and marketing psychology around it. The end of the seminar will feature a Q&A session and also let you know how TwoThirds Different maybe able to help you achieve everything discussed in this seminar. From 3.30pm until 4.15pm Hosted by Peter Holding. Is it possible to earn a living as a DJ? Or is being a DJ only really suitable as a part time occupation? If you want to learn how to make good money, maintain, or even start a full-time career doing the thing you love most, then this seminar is for you. Pro Mobile’s editor, Peter Holding, will be seeking answers from a cross section of successful DJs. Mixing for Karaoke (Session By Mobile DJ Network)
TNG; Connecting with Gen. Y & Z
How to effectively combine paid social ads/paid Google ads with email automation!
How to make money from your DJ business! with Peter Holding
Day 2 – Sunday 16th October
LEARNING ZONE CONTENT
From 10.30am until 11.15am Dance floors, Photobooths, uplighting, special effects, “Dancing in the Clouds” – all of these, and more, are services provided by thousands of DJs every week. Which of them offer the biggest benefits to your customers? What are the implications of adding on extra services? Are all these things just the latest “Chocolate Fountain”? This promises to be a lively panel session, hosted by Pro Mobile’s editor, Peter Holding. From 11.45am until 12.30pm Helen Lee is the Social Media & Marketing Director for The Music Factory Entertainment Group, the home of Mastermix. Helen will give you tips on how to get the best out of your social media platforms and introduce a number of special guests to share their knowledge and how they increased their DJ work by correctly using the various social media platforms available to them. From 2.15pm until 3.00pm Richard Lee is an international DJ, music producer and label manager for Mastermix. Richard, and some very special guests, will breakdown some of their favourite mixes & remixes and offer tips on how to create the perfect mix From 3.30pm until 4.15pm Presented by Brian Mole & Paul ForsythHow to make MORE money from your DJ business!
Social Media & Marketing Bootcamp with Helen Lee & Gemma Howard
The Anatomy Of A Mix
Getting back to the Music (Session by SEDA)